ALU · 2018

MADHATTAN

+ SCALE’s director Todd Sines collaborated with ACTIVAIRE's Lara Wiesenthal, interior designer Stephanie Goto, and the team at ALU Mind: Brittany McAndrew, Abramo Manfrotto and Elena Parise to create this installation for ALU Madhattan, featuring an experiential reactive video mirror with NEC plasma displays, a dreamlike "nature wall" and a film featuring model Alex Feldman. Director, Editorial, Color Correction, Visual Effects: Todd Sines + SCALE offers innovative, creative solutions for film, video, design, interaction and audio. Led by creative director Todd Sines, + SCALE operates as boutique studio collective of artists, directors, designers, animators and photographers. Projects include direction and design for broadcast, film, web, print and environments.

Director
Todd Sines
Editor
Todd Sines
Assistant Camera, Stills Photographer, Gaffer
Andries Boekelman
Title Design + Animation
Todd Sines